✨Smartcuts

SmartcutsSerial entrepreneur and journalist Shane Snow delves into the reasons why some people and organizations are able to achieve incredible things in implausibly short time frames, showing how ea...

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Smartcuts

Serial entrepreneur and journalist Shane Snow delves into the reasons why some people and organizations are able to achieve incredible things in implausibly short time frames, showing how each of us can use these “smartcuts” to rethink convention and accelerate success.

In every era, innovators from art to science to business have used what psychologists call “lateral thinking” to find better routes to stunning accomplishments. Smartcuts shows how they bucked the norm—and how the rest of us can too. Snow shatters common wisdom about success, revealing how conventions like “paying dues” prevent progress, why kids shouldn’t learn multiplication tables, and how, paradoxically, it’s easier to build a huge business than a small one.

Smartcuts tells the stories of people who dared to work differently and lays out practical takeaways for the rest of us. It’s about applying entrepreneurial and technological concepts to success in life and work, and how, by emulation, we too can leapfrog competitors, grow businesses, and fix society’s problems faster than we think.

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Nhà xuất bản: Nhà Xuất Bản Đại Học Kinh Tế Quốc Dân Tác giả: Philip Kotler, Svend Hollensen, Marc Oliver Opresnik Năm xuất bản: 09-2018 Kích thước: 13 x 20 cm Loại bìa: Bìa mềm
Like stars in the night sky, freckles are scattered across Allegra Bird’s arms, a legacy from her beloved father. Her legacy from her mother is more complicated – until one question from a stranger inspires
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Smartcuts Serial entrepreneur and journalist Shane Snow delves into the reasons why some people and organizations are able to achieve incredible things in implausibly short time frames, showing how each of us can use these
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Smartcuts
Smartcuts Serial entrepreneur and journalist Shane Snow delves into the reasons why some people and organizations are able to achieve incredible things in implausibly short time frames, showing how each of us can use these
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Smartcuts Serial entrepreneur and journalist Shane Snow delves into the reasons why some people and organizations are able to achieve incredible things in implausibly short time frames, showing how each of us can use these